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Article
Publication date: 1 March 1999

Teresa A. Summers

Co‐ordinated by their scholarly association, textile/apparel faculty from multiple universities have succeeded in establishing a World Wide Web server dedicated to providing…

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Abstract

Co‐ordinated by their scholarly association, textile/apparel faculty from multiple universities have succeeded in establishing a World Wide Web server dedicated to providing information from across their disciplines to enhance instruction. The process of server establishment and Web‐site creation including funding, determination of information for posting, problems encountered, and future plans are reviewed. Other faculty could use this as a guide in establishing servers and Web sites for their own disciplines.

Details

Campus-Wide Information Systems, vol. 16 no. 1
Type: Research Article
ISSN: 1065-0741

Keywords

Article
Publication date: 17 July 2007

Karen LaBat, Carol Salusso and Jongeun Rhee

The paper seeks to explore home sewers' satisfaction with the fit of garments made from home sewing patterns and to provide useful information to the home sewing industry to…

Abstract

Purpose

The paper seeks to explore home sewers' satisfaction with the fit of garments made from home sewing patterns and to provide useful information to the home sewing industry to improve products and services for the target consumer.

Design/methodology/approach

Home sewers attending home sewing expos in the states of Minnesota and Washington were surveyed to determine satisfaction with fit of home sewing patterns and to determine factors that may affect satisfaction with the patterns.

Findings

The results clearly indicate that these respondents were frustrated with the fit of home sewing patterns and that their efforts to adjust patterns for better fit were typically not successful.

Research limitations/implications

The limited sample does not allow generalization, but may lend some insight into problems the home sewing pattern industry may have in attracting and maintaining customer loyalty.

Originality/value

Although there are many studies demonstrating consumer dissatisfaction with the fit of ready‐to‐wear apparel, few studies have focused specifically on the home sewing pattern industry. This industry could benefit from further understanding of its customer base.

Details

Journal of Fashion Marketing and Management: An International Journal, vol. 11 no. 3
Type: Research Article
ISSN: 1361-2026

Keywords

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